December 20th, 2025
From Matter to Value
Today we introduce the new evolution of our identity — a logo that carries a symbol and a message: the whale and the statement “From Matter to Value.”
This evolution reflects a simple idea that guides our work every day: engineering Matter. 🧩
For us, Matter is more than raw material. It is a living entity that must be understood, adapted, transformed.
Over the past year, we have moved beyond material management to a deeper level of verticalization — where technology, nature and sustainability meet.
We are not just recyclers.
We are engineers of Matter, shaping it into reliable, durable, fully circular solutions that anticipate market needs and create long-term value.
This step is not about celebrating ourselves, but about reaffirming our commitment:
to build responsibly, innovate with purpose, and contribute to a more sustainable industry.
Thank you to everyone who is part of this journey.
